Cookies and Privacy Policies


When you visit our website, we collect information about you that we use to adjust and improve our content. If you do not want this information to be collected, you will need to delete your cookies (view guide) and avoid further use of the website. In the text below we have elaborated on what kind of information we collect through the use of cookies, the purpose of these cookies and with which third-parties we share access to these cookies.


Our website uses cookies. A cookie is a text file that is stored in your computer, mobile or other mobile devices with the purpose of recognizing your device, remember device settings, perform statistical analyses and create targeted advertising.

It is possible to delete or block cookies. See the following guide:

If you delete or block cookies, ads may become less relevant to you and appear more frequently. In addition, you may experience that the website stops working optimally, and that there is content you cannot access.

The website contains third-party cookies which, to varying degrees, may include:

  • Google Analytics
  • Google Adwords


Personal information

General terms

Personal information is any kind of information that, to some extent, may be attributed to you. When you use our website, we collect and process a variety of such information. As an example, the collection and processing of such information happens when you access website content to sign up for our newsletter, participate in competitions or surveys, register as a subscriber of our newsletter, or use any of our other services.

We typically collect and process the following types of information: A unique ID and technical information about your computer, tablet or mobile phone, your IP address, geographic location, and which websites you visit (interests). To the extent that you explicitly consent to this and enter the information yourself, we will process information concerning: Name, phone number, email and address. Collection of such data will typically be in connection to newsletter sign up or downloading of our material.


We have taken technical and organizational measures in order to prevent that your information, by accident or illegal action, is deleted, published, lost, impaired or becomes known to unauthorized persons, misused or otherwise treated in violation of applicable law.


The information is used to identify you as a user, to register your downloads and to provide the services you have requested, such as providing you our newsletter. In addition, we use the information to optimize our services and content.

Period of data storage

We keep the information for a maximum time duration as in accordance with legal requirements, and we delete them when they are no longer necessary. The period depends on the nature of the information and the background for storage. Therefore, it is not possible to specify a general timeframe for when information is deleted.

Disclosure of information

Data concerning your use of the website, geographical location, gender and age segment, etc. is disclosed to third-parties to the extent that this information is known. Information about related third-parties can be found in the "Cookies" section above.

In addition, we use a number of third-parties to store and process data. The thirds-parties only process information on our behalf and will not use the information for their own purposes.
Disclosure of personal information, such as name and e-mail, etc. will only happen with your consent. We only use computer operators in the EU or in countries that provide the adequate protection of your information.

Insights and complaints

You are entitled to know what personal information we process. You have the right to object to the use of your information at any time. You may also revoke your consent to the processing of your information. If the information processed about you is incorrect, you are entitled to having it corrected or deleted. For inquiries of such nature, please contact: If you would like to complain about our processing of your personal information, you also have the opportunity to contact the Danish Data Protection Agency.


The website is owned and published by:

Loyalty Group A/S
Smedeland 30
2600 Glostrup

Phone: +45 70 25 26 27

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