Participants from all over Scandinavia came to Loyalty Group's
Conference "Best in Class - Unique in customer loyalty" on the 20th
November, to get inspiration and learn from the best.
Winners of this year's Loyalty Awards shared concrete advice and
recommendations about loyalty in practice, and Aston Martin and
Jumeirah Group from Dubai took the participants on the journey
towards the ultimate customer experience.
Mette Lolholm, Corporate Communications Specialist, BMW says: "I
think it was a really exciting conference. You could say that
customer satisfaction is something that is relevant in all
industries. If you are not satisfying clients, you simply can't
have a business. It was really exciting to hear about the approach
that people have to it at various levels. All in all, it is about
exceeding customer expectations, and there were many different
From an impressive list of local and international speakers, we
have picked 3 presentations that show the depth of this conference
(Please see separate articles!):
Mikkel Korntved, CEO of Loyalty Group with the topic "What
characterizes the best in Customer Loyalty"
Milad Badri, Brand Strategy Manager, Jumeirah Group with the
topic "World Class Hotel Experiences"
Markus Kramer, Global Marketing Director at Aston Martin with
topic "Customer Experiences in the Fast Lane"
Watch the video from the conference here:
You can get more inspiration to work on creating loyal customers
in Loyalty Group white papers and in our newsletter LoyaltyNews, where you can also keep
you informed of new events both at home and abroad.
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