The objective of the AutoIndex Study is to identify car owners'
opinions of - and their experiences with - their make of car within
the areas of the car itself, the sales/purchase situation and the
workshops/service of the car.
A balanced picture has been created of the performance of the
individual makes of car in relation to each other. Which car
provides the best experience, which dealers do well and which
workshops lead the way!
The survey is independent and was originally inspired, among other
things, by the global survey carried out by international research
company J.D. Power.
This thoroughly tried-and-tested method ensures importers a valid,
cause-explanatory basis for making decisions at both the overall
and detailed level. The use of this model also ensures that the
results can be compared with results from other types of companies
and businesses that use the LoyaltyMatrix as their loyalty
You are guaranteed the best possible basis for evaluating your
brands loyalty performance in relation to the rest of the
The AutoIndex Study is carried out by Loyalty Group A/S in
cooperation with the Danish motorists' organisation FDM and the
Swedish motoring magazine Vi Bilägare.
This survey has been carried out in the Scandinavian markets once
a year since 2001 and the main results will be presented in the
second quarter in the motoring magazines of the respective
countries/participants in the AutoIndex project.
See our customer cases and statement.
Get an overview of our solutions.
Contact us for a dialogue about your needs.
Loyalty Group A/S | Smedeland 30 | 2600 Glostrup | Telefon +45 70 25 26 27 | firstname.lastname@example.org